Social Media Manager

A Social Media Manager is in charge of the company’s interactions with the public through social media platforms using a unified voice. They devise and implement content strategies and collect engagement data. Social Media Managers also identify trends among customer interactions to help plan digitalcampaigns that build brand loyalty, engagement, and community growth.

Key Responsibilities
• 1. Familiarize yourself with each client's brand ideals and social media channels to create content that supports their objectives and desired identity.
• 2. Stay abreast of current best practices in the industry and review competitor social media to compare their activities with those of the clients’.
• 3. Design and implement social media content strategy to align with business goals. Set specific objectives and report on ROI.
• 4. Gather and analyze community metrics such as engagement, reach, sentiment, and more, to evaluate the effectiveness of community engagement strategies and make data-driven decisions.
• 5. Craft social communication plans that evoke reach, engagement and audience growth.
• 6. Perform research on current benchmark trends and audience preferences.
• 7. Measure the success of every social campaign. Analyze customer expectations and performance results and develop action plans for improvement.
• 8. Manage daily activities of both social media coordinators and community managers.
• 9. Oversee all social media accounts’ (design, content, formats, brand voice, and more).
• 10. Stay up to date with current and new technologies, features and trends in social media, tools and software’.

Requirements:
• 1. BSc degree in Marketing or relevant field
• 2. Proven 5+ years’ work experience in social media.
• 3. Passion for social media and high proficiency with major social media platforms and social media management tools.
• 4. Knowledge of different online marketing channels.
• 5. Excellent oral and written communication skills.
• 6. Ability to identify and track relevant community KPIs.
• 7. Hands on experience with social media tools: Hootsuite, Meta Business Suite, Ads Managers, Social listening tools and more.
• 8. Ability to work on tight deadlines in a fast-paced environment.